Real Estate Success Secrets: The Power of Embracing Coaching

Coaching is essential to any good real estate agent’s long-term success.

By Zach Sikes

Zach is the Broker/Owner of Homestead & Co. Zach developed a passion for real estate early on. He has specialized in every area of real estate and decided to pursue his dream of owning his own brokerage. He spends his time at Homestead & Co as the lead listing specialist and working on the development of the company. He enjoys the little free time he has with his wife and three daughters.

Today, I’d like to ask you a crucial question: Do you consider yourself talented? Specifically, do you possess talent in the workforce and aspire to grow professionally? Are you the type of person whom others love to work with, whether they are clients, agents, or anyone in your industry? Let’s focus on talent and what sets apart truly talented individuals from others. 

So what’s the difference between a coach and a mentor? A mentor is someone you can turn to when you need guidance or have questions. They are there to support you and provide advice when you seek help. On the other hand, a coach is more proactive. They actively observe your actions and, when they identify areas for improvement, they offer constructive feedback and suggestions on how to enhance your performance.

Imagine you’re playing a sport like football, tennis, or golf. The best teams have coaches who continuously engage with their players, guiding them and inspiring them to become better with each play. Similarly, in real estate or any profession, having a proactive coach who provides accountability and helps you improve is invaluable.

“Having a proactive coach who provides accountability is invaluable.”

Talented individuals welcome coaching and feedback because they are open to growth. They put their egos aside and understand that constructive criticism is an opportunity to enhance their skills and achieve their goals.

A coach’s role is not to criticize but to elevate, inspire, and bring out the best in you. By partnering with a coach who actively supports your development week in and week out, you can significantly increase your chances of achieving success, much like winning a championship in sports.

If you find yourself not reaching the level of success you desire, consider whether you have a coach or mentor. Having someone who proactively works with you to improve your business and professional skills can make a remarkable difference in your real estate career. So, I encourage you to evaluate your support system and aim to be that talented professional who attains victory in your real estate endeavors.